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IAA Commercial Vehicles: “There are three reasons behind a rethink”

2018-09-18
First Sensor sees safety, protecting the environment and reducing costs as drivers of new mobility concepts for commercial vehicles and is expecting an increasing share in sales

While the first cars such as the Audi A8 are already technically prepared for partially automated driving at Level 3, commercial vehicles have lagged behind this speed of innovation up to now. The fact that sensors and cameras will also be equipping commercial vehicles with artificial senses in the near future will be taking center stage at IAA Commercial Vehicles, the world’s most leading trade show for transport, logistics and mobility, from September 20 to 27. In Hanover, more than 2,100 exhibitors from 50 countries will be presenting their innovations, while formats such as the New Mobility World Forum and days with themes such as “Automated Driving” or “Alternative Powertrains” will bring the automotive industry together with technology companies, sensor manufacturers, mobility providers, start-ups and the digital economy.

Wilhelm Prinz von Hessen, Vice President of the Mobility business unit at First Sensor, also finds that there is growing demand for new sensors: “There are three reasons behind a rethink: safety, protecting the environment and reducing costs. That is why commercial vehicle manufacturers are actively pressing ahead with innovations for fully autonomous driving, even if only Level 1 assistance systems with warning systems for lane departure or emergency braking systems will become compulsory by law from November 1 to begin with.”


Wilhelm Prinz von Hessen
Wilhelm Prinz von Hessen, Vice President Mobility

First Sensor generates around 30% of its sales in the automotive industry. In 2017, that amounted to around €45 million. 20% of these sales come from the commercial and special-purpose vehicle segment. In the long term, Prinz von Hessen believes it is possible for commercial vehicles to account for a 40% share of the overall Mobility business. “The development cycles in the car industry also apply to commercial vehicles. Therefore, the foundations are now being laid for the business that will be in series production in seven years,” said the automotive expert. That is why he and his development team will make intensive use of the trade show for discussions with existing and potential customers before First Sensor presents its own innovations at Electronica, the world’s leading exhibition for electronics, in November.

Together with high-resolution monitors, cameras from First Sensor are already replacing exterior mirrors today and are thus eliminating blind spots. In addition, the omission of the large mirror housing ensures better aerodynamics and reduces fuel consumption as a result. “Platooning is also a future scenario that serves safety in road traffic and low fuel consumption in equal measure by combining LiDAR, radar and ultrasound sensors as well as cameras. Furthermore, the elimination of idle periods where vehicles are all at a standstill mean that the cost structures in logistics can be improved significantly,” said Prinz von Hessen.

Besides optical sensors and cameras, First Sensor also uses pressure sensors for the commercial vehicle segment. “Battery electric drive concepts alone will not be enough for the dissemination of e-mobility. I think we will see hybrid solutions here in the future like those in cars, for which we are already supplying around 400,000 sensors from our new high-pressure generation senseEdge per year today. In addition, with this technology we are well positioned for the use of hydrogen fuel cells.”

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Company
First Sensor is one of the world's leading suppliers in the field of sensor systems. In the growth market of sensor systems, First Sensor develops and produces customer-specific solutions for the ever-increasing number of applications in the industrial, medical, and mobility target markets. Our goal here is to identify, meet and solve the challenges of the future with our innovative sensor solutions early on.
Investor Relations
Our investor relations activities aim at raising the international publicity of First Sensor AG and at consolidating and extending the perception of our share as an attractive growth stock. This means we keep our online communication transparent, comprehensive and continuous in order to enhance your trust in our share.
Tailored Solutions
In the growth market of sensor systems, First Sensor develops and produces customer-specific sensors, electronics, modules and complex systems for the ever-increasing number of applications in the industrial, medical, and mobility target markets. As a solution provider the company offers complete development services from a first draft and proof of concept up to the development of prototypes and finally serial production. First Sensor offers comprehensive development expertise, state-of-the-art packaging technologies and production capacities in clean rooms from ISO class 8 to 5.
Competencies
In the growth market of sensor systems, First Sensor develops and produces customer-specific sensors, electronics, modules and complex systems for the ever-increasing number of applications in the industrial, medical, and mobility target markets. As a solution provider the company offers complete development services from a first draft and proof of concept up to the development of prototypes and finally serial production. First Sensor offers comprehensive development expertise, state-of-the-art packaging technologies and production capacities in clean rooms from ISO class 8 to 5.
Career
Innovation, excellence, proximity – these are our values, our ambition, our drive. Anything less is not an option. Our sensor solutions stand for technical innovation and economic growth. As such, they form the basis for the development and application of new technologies in almost all areas of life. We aim to shape this future together with you.

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